Facebook Promotional Tool 4 pages: [1] 2 3 4
Posted: Wednesday, April 4, 2012 5:55:18 PM
Effective Promotional Tool

Zazzle Sellers are always looking for the most effective ways to promote products. You create blogs, squidoo lenses, Facebook and twitter posts, and so much more. Over at Zazzle, we have done some research into effective ways for sellers to promote products on Zazzle (both their own and general marketplace products) and have found that one useful thing to do is to create Facebook Pages for various niches.

What to Do:
1. Choose a search phrase (keyword) with between 3-5 words in it relating to any niche, theme, occasion, etc. that you’d like. For example, some ideas would be:
• “Monogram Damask Wedding Invitations”
• “Cute English Terrier Calendars”
• “Pink Striped iPhone Cases”
• “Elegant Girl Baby Shower Invitations”
• “Vintage Save the Date Postcards”

2. Create a Facebook Page by clicking on “Pages” on the left navigation and then clicking the “+ Create a Page” button. You will probably want to select “Brand or Product” for type of page, but it is up to you. Make sure the title contains your chosen search phrase.

3. Add a picture, “about” information, and a link to the relevant Zazzle search results page with you referral ID. For example, if you were creating a page for “Monogram Damask Wedding Invitations” you would link to http://www.zazzle.com/monogram+damask+wedding+invitations?rf=11111111111111111111

4. Add content! This is pretty much up to you. Treat this like a blog or a squidoo lens. You can add images, links, posts on promos or specials, new content, etc. Have fun with your page!

5. Link to your new Facebook Page from other blogs, websites, squidoos, pinterest boards, etc. It is best if you use anchor text that is your exact keyword or something very similar.

How to Select a Keyword:
• Use the Google Adwords tool to help you
• Look at the tags for popular products on Zazzle and combine a few tags making sure that you include the product type (t-shirts, invitations, cases, mugs, etc
• Perform some Google searches for topics that you are interested in and see what words other people are using to describe that topic. You can make a list and then put those into the Google Adwords tool to help you out even more.
• Remember… the more competitive the keyword is, the harder it will be to have your page rank for that keyword!

Next Steps:
To check if you are ranking in Google for your chosen search phrase, use the Google Rank Checker Tool. Feel free to create as many pages as you’d like for different search terms and watch the earnings roll in!


The Zazzle Team
Posted: Monday, April 30, 2012 1:03:35 PM
Do you Rotate People to be in the Front Page? What make you select the same artists who are shown there everyday? It would be great to have a front page widget in each category to ramdomly give the front page opportunity to all Zazzle Artists!!! Also a Buyer Forum would be great!
I want to be in the Font Page for the Canvas Category!!!
http://www.zazzle.com/heartistic Idea
Posted: Tuesday, May 1, 2012 5:26:33 AM
Fantastic idea!! Thank you so much for this and for such detailed step by step description. And for keyword explanation. All is really helpful! Roses
Posted: Sunday, May 20, 2012 2:41:09 PM
Thank you for the detailed information. I signed up for Facebook... yes, I've been resisting it. I made a page for Fairy Baby Showers. I am happy to promote anyone's products who are making products that fit with this theme. Please visit me at the facebook site. You're welcome to post there.

I'm new to Zazzle having just started this month. Here's the facebook page for Fairy Baby Showers:


And my store where I'm using public domain classical art that I love.


There's so much to learn!

P.S. I made a Facebook page for Monogram Damask Wedding Invitations -- The best way to learn is to copy the one who is teaching you. Then after that you can take off on your own, so that's what I did. It's still confusing because at first I found your page, then it was gone, so I made one, then later I found yours again. I wasn't finding consistent results with facebook's search engine.

Posted: Friday, May 25, 2012 10:35:21 AM
There's a horrendous learning curve on facebook. I can hardly believe so many people use it. Their search engine is erratic. The search for pages ... lots of times it shows nothing. It's so easy to get lost on it. Enough complaining! I'm doing facebook now. Maybe I'll come to love it later on. I've followed the directions in the first post. That was so helpful and clear. Any more tips, experiences or helpful clues appreciated....

The Zazzle community is fantastic. They're so supportive of new facebook users. Other zazzlers have been really helpful to me on facebook, and come by and given my new pages likes.
Posted: Monday, May 28, 2012 11:58:03 AM
I have a Facebook page ( before I saw this) I don't know how to link it to anything else though. http://www.facebook.com/pages/WestCreek-Photo-Design/332084790141680?ref=tn_tnmn. I have WestCreek as the title of my Zazzle store and my Facebook page, that was the closest I could get. Grin Grin
Posted: Thursday, June 21, 2012 9:32:58 AM
I am not sure how to do this but I am going to try wish me luck!Grin
Posted: Saturday, June 23, 2012 4:40:10 PM
I have a Facebook page, but it's for my store -- https://www.facebook.com/3dDesignsByJayne -- rather than for a specific keyword phrase.

Did I miss the boat?
Posted: Saturday, July 7, 2012 1:07:34 PM
Easiest way to list your products on Facebook is to go to the product you want to list, click on the Facebook icon just below the picture, make sure you choose your page instead of your personal page in the dropdown arrow selection of the Facebook selection box that shows up, then Post. Easy as pie! Shows up on the timeline of your page.

What I am wondering is what happened to the Zazzle API that used to create a store link on the top of the Facebook page, then when you clicked on it you go to a whole page of your Zazzle listings? It used to be here.
Did Zazzle give up trying to keep up with Facebook because FB has the worst programmers on the planet and keep changing things so no one can ever keep up?
Posted: Friday, July 27, 2012 12:38:13 PM
Thank you so much for this post. I'm fairly new to Zazzle and appreciate all the insights. I'm a Real Life Indiana Jones with degrees in Egyptology and Forensic Anthropology. I Love taking pictures! Most of my pictures are from my trips to Greece and to Egypt where I was working in the Valley of the Kings
My Zazzle store is called "Cindy's Adventure Box" http://www.zazzle.com/cindysadventurebox
I also created a Facebook page with the same name http://www.facebook.com/pages/Cindys-Adventure-Box/245433652226484
It would be great if you would stop by and take a look at my pictures Smile
Posted: Thursday, August 9, 2012 11:32:12 PM
Thanks for useful guide. It was interesting to read about these simple steps. Definitely I will use some of these Smile
Posted: Sunday, August 12, 2012 11:36:35 AM
How do do find the "Pages" button? It is non existent for me. Sad

nevermind, I found it in the most roundabout way and I don't even remember how... but it wasn't like the initial post suggests.
Posted: Tuesday, September 11, 2012 9:46:08 AM
Thanks for the insights, they were very helpful.
I'm still a newbie, although I've been around here for a few months I'm still lacking the skills to promote my store properly.

So after following your guidelines, here is my store and facebook page:


I have one more store, but haven't done the facebook page yet.



Paulo Capdeville

Posted: Thursday, September 13, 2012 2:54:40 PM
Hi. I have a very long way to go......but had to comment on your shop on facebook.....fabulous. to say the least....congrads.Roses Roses Roses
Posted: Thursday, September 13, 2012 10:01:20 PM
Crying Hi, I went on to facebook and read about the shops and make a page and right at the end I inserted my country etc. to get the currency, ( just messing around) and was surprised to see that it is NOT FREE, everytime someone clicks on your advertisement YOU have to pay facebook. Can work out pretty expensive dont you think?
Posted: Thursday, October 18, 2012 3:14:32 PM
How does one find the TAGS for products on Zazzle please? This posting by Zazzle gives a lot of tips including to "look at tags of popular products" or similar wording - but I have no idea how one can see the tags on a product except by doing a View Source and scrolling around trying to find them. Is there another way?

Thanks if someone can explain!
Posted: Friday, October 19, 2012 1:47:30 PM
LondonBus wrote:
How does one find the TAGS for products on Zazzle please? This posting by Zazzle gives a lot of tips including to "look at tags of popular products" or similar wording - but I have no idea how one can see the tags on a product except by doing a View Source and scrolling around trying to find them. Is there another way?

Thanks if someone can explain!

The tags used are listed near the end of the product page (between the review section and comment wall).
Posted: Sunday, November 25, 2012 10:09:06 AM
Hello everyone!

My names Jeff and own several women's websites such as The General Gazette For Women (http://www.thegeneralgazette.com/).

I have built a huge following of Facebook fans to my sites (mostly women of ages 20-55+) All my followers are from the US and Canada. I often recommended interesting sites to my followers and have them "like" the page.

If any of you Zazzle store owners are interested in having me send my websites traffic your way and to "like" your site... please contact me via the General Gazettes "Contact Us" page
Posted: Thursday, January 3, 2013 5:46:32 PM
I will like other zazzlers Smile if they would kindly like my facebook page Crying I only need 2 likes to be at 30. Sad

Posted: Friday, January 4, 2013 5:37:53 AM
Lisa I liked your Facebook page. I just started mine, come visit and like mine too.
Posted: Friday, January 11, 2013 3:54:31 AM

Im a noob on facebook, but i hope ive done my fan page ok.
If you are into photogrpahy, i hope you 'like' it.


Posted: Monday, January 21, 2013 2:08:23 PM
I have a relatively larger fanbase on Facebook, mostly because of the book series;

And here is my humble and new merchandise store;
Posted: Monday, January 21, 2013 4:42:50 PM
Hi Everyone,

I have a facebook page that I only need 7 more people to like before I have 30 people. I will like whomever likes mine. Thank You

Posted: Wednesday, January 23, 2013 1:02:26 PM
Lisa you can get way more likes than that very easily if you use Add Me Fast they use a coin/credit system where you get points for liking other peoples pages and they get your points when they like yours, its like a social media exchange economy its pretty cool I already got 400 likes at http://www.facebook.com/TheBestGiftsForDad and I've been using it for 3 days.

Posted: Sunday, February 3, 2013 9:45:32 AM
Yo tambien acabo de empezar, necesito fans en facebook y recomendaciones en mi pagina, si alguien quiere ayudarme....

Mi pagina Facebook

Pagina zazzle

un millon de gracias Roses Love
Posted: Wednesday, February 20, 2013 12:58:30 AM

Awesome post! I am fairly new to Zazzle and constantly trying to find new ways to drive traffic to my website without pestering my friends on Facebook or any other place for that matter. Thank you for sharing!

My store:

Posted: Tuesday, February 26, 2013 9:34:21 AM
Hi Lisa, I just like your facebook page Smile Can you and everyone else that sees this like my page too please???? Thanks. www.facebook.com/LucasLenses
Posted: Wednesday, February 27, 2013 5:28:34 PM
I've just started a facebook page for all of my online stuff - my Zazzle stores along with Squidoo, Zujava, Wizzley etc. As I've just started I've only got 1 like Grin

I'm still trying to figure out what I'm doing, but I'd sure appreciate any likes. Now I'm off to visit all of your pages and see what they look like.
Posted: Tuesday, March 5, 2013 6:08:50 AM
Just started with a FB page!! Please give me some feedback and help me get likes!! Thanks, I am fairly new to promoting and I need all the help I can get!!


Have a great day!
Posted: Tuesday, March 12, 2013 11:38:05 AM
this post has inspired me! I already had a facebook page of my own which badly needed an update, so I did that today!


Feel free to like, I am happy to respond in kind!

BUT what this thread really inspired me to do was start a page as suggested in the original post - using a search term. So that's what I did, only set it up a couple hours ago, so just starting to add content. But this is what it looks like so far:


Will be adding more products to it over the next few days and hope to update on a regular basis!
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