Planning for 2017
Posted: Friday, January 13, 2017 10:17:43 AM
The holidays are over and it’s time to plan for the new year! To help you stay organized, we’ve created a calendar of this year’s upcoming holidays and are providing several housekeeping tips to help you stay on top it!

The general rule is to start designs over 1-2 months in advance of the holiday and start promotions 3-4 weeks prior to the holiday. Remember to keep in mind production and shipping times (which vary depending on the product) when you’re designing and promoting your products. Our Shipping Deadlines page can help you better understand production and delivery times.

Along with the holidays mentioned above, you should also refresh your occasion designs like weddings, save the date, baby showers, bridal showers, birthday parties, etc. all year round.

Now that you’ve added these dates to your calendar, it’s time to take a look at a few housekeeping tips!

Tip #1 Check and complete your zRank recommendations. Do your stores have banners? Do they have a logo? Is the about section filled out?

Tip #2 Review links on your blog, website, and/or social media site. Is the Associate ID appended to all of your links correctly? Do your links lead to an existing page? Do all of your links have tracking codes so you can later see which of your promotional efforts are working?

Tip #3 Review your royalty history and referral history from last year to see what designs and products worked well during which periods. This will give you a good idea of knowing what products to focus on at what time. Keep an eye out for our post on analyzing your sales.

Don’t forget to check back with us to see what products are featured in the gift center, as well as what coupons are featured on the coupons page.

Sign up here to get early notifications of upcoming promotions.

If you have any questions, leave a comment below the blog here!

Happy planning!
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