Z Rank - Going for a 10
Posted: Tuesday, June 04, 2019 4:00:57 PM
No idea! but wow you must be doing something right...

highest I have been in America is a 6. I was a 9 in my Sweden store once. I don't check my international stores very often but it helps for a boost unless it is like when I looked at my France store I was a 2 Laughing
Posted: Wednesday, June 05, 2019 3:56:57 AM
I think the Pope has something to do with your success.

*wink*

Just kidding. Whatever you are doing keep it up. Smile
Posted: Wednesday, June 05, 2019 4:51:19 AM
Back when zRank was new and people were wondering how it was possible to get to the highest ranks, somebody made a joke that the way to get to 9 was to be as popular as Disney and the way to get to 10 was to actually be Disney.

Which is to say, none of us have any idea how to get to 10 and most are trying to figure out how to get to 6-9. That you made it to 9 is straight up amazing. (I have been at 5 with no variation pretty much since it was introduced). How did you do it? I will guess that you did it by mastering a niche that is both broadly popular and has a high barrier of entry, plus you promote (your store had a variety of links).

Lots of people do Christian themed products. I dabbled but the products failed hard because I'm not very religious so couldn't do the designs justice. I have also cleaned up public domain art in Photoshop which faired quite a bit better but I haven't done it as well as you and neither have most designers. It is not easy. That's the high barrier to entry.


So you have a multitude of products in a popular niche that doesn't have huge competition because it is labor and skill intensive. So you probably have a lot of sales and probably also have a high sale-to-product ratio(which is theorized to be a factor in increasing zRank). And if your methodology is slow and steady rather than bursts of activity (which many posters have ruefully found to drop zRank) you have just steadily climbed.


I stand in awe. Well done.
Posted: Wednesday, June 05, 2019 5:02:23 AM
Not sure if this is a factor or not but your brilliant marketing in the media section of your store sure enough can't hurt!

I am tempted to copy you except that it would probably not work for me with my shops not being niche shops. But what a great idea!


Posted: Wednesday, June 05, 2019 5:41:57 AM
I really think the products amount/sale ratio is what boosts the Z-rank up the most probably.

Personally i haven't managed to get past 5 in any store.
Posted: Wednesday, June 05, 2019 9:58:10 AM
I've had a high z-rank since it started. My theory is a high product to sales ratio is most important (almost everything I offer has sold), being niche, having lots of clicks from outside sources (regardless if a sale is made), plus any other interactions with your store.

But what I'd like to point out is Z-rank doesn't matter so much unless the shopper is looking for your products. If someone wants to buy wedding invitations, it doesn't mean diddly if my dog shop is sitting here with a Z-rank of 1,000,000. It just means that my shop might be shown preferentially over another dog shop with a lower Z-rank when dog products are being searched.

I'm not sure what showing us our Z-rank has ever done for us that's positive.
Posted: Wednesday, June 05, 2019 10:05:10 AM
Believe me when I say I stand in AWE of your achievements
Posted: Wednesday, June 05, 2019 10:42:58 AM
ShowerOfRoses wrote:
Does anyone know if it's possible to get a Z Rank of 10? I've been at 9 for a number of months and would like to get to that last digit.


Wow, your entire store radiates Unity, everything is adjusted to each other, beautiful, I've never ever seen a Zazzle shop like yours, I have no clue what you can do more to reach Z Rank 10, I even think it must be a glitch in the system that your shop has no Z Rank 10 yet, it would have been awesome if Zazzle would have shown me your website as an example on my first day that I started here, it would have made many things a lot more clear to me, you definitely have that 10 from me, may Z Rank follow soonLove
Posted: Wednesday, June 05, 2019 10:44:46 AM
AugieDoggyStore wrote:

But what I'd like to point out is Z-rank doesn't matter so much unless the shopper is looking for your products. If someone wants to buy wedding invitations, it doesn't mean diddly if my dog shop is sitting here with a Z-rank of 1,000,000. It just means that my shop might be shown preferentially over another dog shop with a lower Z-rank when dog products are being searched.

I'm not sure what showing us our Z-rank has ever done for us that's positive.



I think having your dog products show up ahead of other peoples' dog products is pretty significant. Of course zRank can only help you within the confines of your own niche, but that is still important.

ZRank causes people a lot of stress and maybe ignorance is bliss, but it was probably always there behind the scenes since Zazzle started. They have to have some sort of algorithm to decide the order in which products are shown and they always had to have that. The whole concept of zRank just yanked the curtain away and let people see the inner workings of that algorithm to some extent. But only to some extent. They aren't going to give away all the algorithm's secrets.

I think the forum has done a pretty decent job of crowd sourcing the algorithm's workings.


So far it looks like this:

Things that help-
high sale-to-product ratio
people coming to Zazzle via one of your products rather than the reverse
slow and steady work on your store
royalty below 15% (this is in dispute, I've seen arguments both ways)

Things that hurt-
low product-to-sales ratio
large, sweeping changes including deleting many products all at once in an attempt to improve the product-to-sales ratio (counter-intuitive but frequently reported in threads)



There is probably a whole lot of counter-balancing going on. For instance, if somebody has a >15% default royalty but also is good at promoting and drives traffic to Zazzle, these things may be in balance.



I suspect, but can't prove, that the zRank is a bell curve. Ranks of 4-6 are reportedly stable (according to various posts). It seems easiest to climb from <4 or fall from >5. To stay at the 7-9 rank and be stable there probably means mastery of a niche.

Posted: Wednesday, June 05, 2019 11:00:24 AM
Susannah Keegan wrote:

I think having your dog products show up ahead of other peoples' dog products is pretty significant. Of course zRank can only help you within the confines of your own niche, but that is still important.


Maybe, but I drive a lot of traffic to my store myself, so I don't think I have a lot of "showing up ahead of other people's products" anyway. They are arriving at my store without going to other dog stores first.

Susannah Keegan wrote:
ZRank causes people a lot of stress and maybe ignorance is bliss, but it was probably always there behind the scenes since Zazzle started. They have to have some sort of algorithm to decide the order in which products are shown and they always had to have that. The whole concept of zRank just yanked the curtain away and let people see the inner workings of that algorithm to some extent.


I'm sure it was always there, but beyond doing the things Zazzle tells us to do to complete our store, what's really the point in knowing? Sales are what matters. If your Z-rank goes up or down a point, I don't think anything happens other than your mood brightens or worsens.
Posted: Thursday, June 06, 2019 4:20:45 PM
Wow; Congrats. I’m impressed. I was at 6 for a while and now I’m a 5. At least you’re giving me hope.
Posted: Friday, June 07, 2019 4:11:45 PM
ShowerOfRoses wrote:
PattiJAdkins wrote:
Wow; Congrats. I’m impressed. I was at 6 for a while and now I’m a 5. At least you’re giving me hope.


Thank you! I started working my store seriously in 2016, and I can honestly say I don't remember missing a day creating products or working on my store.
Consistency over a long period of time has proven itself to me. I'm fortunate that I am passionate about my niche, and that has definitely been helpful in keeping my nose to the grindstone. lol


Thanks for the tip. I’ve been more busy lately, but I’m trying to get back into the groove 😊
Posted: Saturday, June 08, 2019 3:18:19 PM
z rank lol
Posted: Saturday, June 29, 2019 9:13:51 AM
PattiJAdkins wrote:
Wow; Congrats. I’m impressed. I was at 6 for a while and now I’m a 5. At least you’re giving me hope.
Same hereSmile
Posted: Sunday, July 07, 2019 4:36:04 PM
Nice work! I have been at a 7 forever.
Posted: Monday, July 08, 2019 8:33:59 PM
Nice to know a Z rank of 9 is achievable. I don't know if there's a Z10. I try to add something to my store every day. You have some great media photos in your store. I would like to add more like that. One area I'm lacking in is social media promotion, although other people are promoting my products, probably Z associates, as the majority of my sales are through 3rd party. Keep up the good work!
Posted: Tuesday, July 09, 2019 11:57:46 AM
Thank you for your comments Karen! I do quite a bit of social media marketing, but most of my sales come from third parties also, even after I've sent customers my referral code with the link to the product I just designed for them. Hence my frustration with referrals. But that's another topic.
Posted: Tuesday, August 20, 2019 4:41:55 PM
Wow! My stores are stuck at 4 and 5. I once had one store at a 6 but the next day it was 4 and I didn't add or delete anything in that store so I have no clue how zrank works and have given up on it.
Posted: Wednesday, August 28, 2019 10:36:03 AM
Shelli Fitzpatrick wrote:
No idea! but wow you must be doing something right...

highest I have been in America is a 6. I was a 9 in my Sweden store once. I don't check my international stores very often but it helps for a boost unless it is like when I looked at my France store I was a 2 Laughing


I didn't know they could differ Hmmm Mine are the same internationally
Posted: Friday, August 30, 2019 8:38:16 AM
I never give much thought to zrank- mine usually stays at 5, although for about a year I was at 6. However, I have to say, Congratulations! I LOVE your store; I found it not long ago when doing a search on Zazzle, and a Catholic myself, I really appreciate all your traditional holy designs. I'm so happy for you that you have such a high zrank, and I hope you do make it to 10!
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