What department should my stickers be in?
Posted: Wednesday, April 24, 2019 7:20:13 PM
I'm going through my store and checking all the products to make sure each one is in the proper department, as the greeting cards have not been (all my older ones, that is). I noticed my stickers are in this department "Crafts & Party Supplies>Gift Wrapping Supplies>Stickers & Labels". Should I keep them in that dept or change them to this one "Crafts & Party Supplies>Crafting>Scrapbooking Supplies>Stickers"?

As a side note, I was doing a search for stickers and sorted by newest to see what department other people were putting them in and couldn't believe how many unrelated products that were not stickers came up, all by the same designer and all because the word "sticker" was in the tags. They took up nearly all 17 pages! Spammers strike again!

Edited to add that I think they should only be put in the gift wrapping supplies department if I designed them specifically as part of a gift wrapping ensemble and have them in the scrapbooking supplies department if not. Not sure, though.
Posted: Wednesday, April 24, 2019 8:13:11 PM
We could use a 'craft projects' category for stickers that aren't really for gift-wrapping, scrapbooking, or sealing invitations.

To be honest, I really have no idea how people use the ones they buy from me.
Posted: Thursday, May 09, 2019 8:00:28 PM
Thanks for your answer, Fuzzy. Sorry for the long delay. Sometimes I forget which posts I made in the forum, as I get so busy with work and my Zazzle store. I'll be active in the forums for a bit and then I'll get busy designing and posting or organizing my store. Laughing
Posted: Friday, May 10, 2019 6:18:17 AM
Stickers are an odd bird for sure. If I were a shopper browsing by category rather than searching by keyword, it would never occur to me to look in Crafts & Party Supplies if I was looking for a Sticker section. In my mind, they would go in a sub under Office & School Supplies. I associate stickers with school-aged people putting them on their binders (do kids even still use binders these day?) and lockers, and teachers putting them on assignments being returned. The other most common uses for stickers (in my mind) are people in general using them to decorate packages they are mailing, and their use in the workplace to label & colorcode everything from file folders to stock inventory.

For the few stickers I've made, I think I chose "Crafts & Party Supplies > Gift Wrapping Supplies > Stickers & Labels".
I sure wish they would add a Stickers & Labels category to the main Office vertical and then break that down into usage types likes "Mailing", Business", "School", "Scrapbooking", "General". Right now stickers are spread out in

Office - Office & School Supplies - Labels
Office - Small Business Supplies - Displays & Packaging - Product Labels
Office - Small Business Supplies - Displays & Packaging - Shipping Labels
Home - Crafts & Party Supplies - Gift Wrapping - Stickers & Labels
Home - Crafts & Party Supplies - Crafting - Scrapbooking Supplies - Stickers
Weddings - Favors & Gifts - Favors & Packaging - Stickers
Weddings - Invitations & Stationary - Mailing Accessories - Return Address Labels

And that doesn't include food & drink labels and bumper stickers and maybe other buried sub-sub categories I've overlooked. It would sure be nice, for designers and customers both, to have one main Sticker & Label category to get everything in one place and then break it down from there.

Posted: Monday, May 13, 2019 9:05:45 PM
ColeenZ, I agree, it would be nice to have a main category just for stickers and labels. It does get confusing.
Posted: Monday, May 13, 2019 9:17:04 PM

It greatly depends on the sticker theme. There are to stick on container and have a connotation to Kitchen and storage, then there are the sticker for the Laptop, others for travel cases, yet another type is for planning and are based in the office supply.
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