Store name and URL
Posted: Friday, April 19, 2019 11:35:11 AM
I am going to open a new store, and I want to name it SimplyDrawings. I have a hidden store which is empty and I don't use now, with a different name - kinda boring YuliaArt. Smile
So if I use this store, there will be that name in the URL, but different name on the banner. Does it matter? For.. I don't know what - like a search or something. Or it's better to open a new store with a new name?
It seems like stupid dilemma but I am kinda stuck in indecision. Shocked And also I don't like to multiply stores without be able to delete them.

Posted: Friday, April 19, 2019 11:40:51 AM
I would definitely recommend making the name & actual URL the same. Less confusing for shoppers and the loyal customers you hope to get, and less complicated when trying to market/advertise/promote said store.
Posted: Friday, April 19, 2019 12:07:58 PM
I agree, I'd try to make them match if possible. Say your store Simply Drawings really takes off. You'd want customers to be able to find it under that name, and not have to remember that the url is something completely different.
Posted: Friday, April 19, 2019 12:13:33 PM
Thank you, ColeenZ and Augie! Roses Idea It really makes sense. I hope it will take off and I will have loyal customers. Smile
I will tell my rational organizing brain to shut up and ignore dead store(s).
Posted: Friday, April 19, 2019 2:17:15 PM
yuliakazansky wrote:
Thank you, ColeenZ and Augie! Roses Idea It really makes sense. I hope it will take off and I will have loyal customers. Smile
I will tell my rational organizing brain to shut up and ignore dead store(s).


Since Zazzle will not let us delete stores we really have no other choice but to ignore them...

I seriously don't understand why they can't be deleted?

I thought I heard Scott say more than once... " I don't know of anything the delete button can't fix"

except dead stores maybe?
Posted: Saturday, April 20, 2019 4:00:00 AM
Personally, I like the name YullaArt. Simply Drawing is kind of boring.

Just my opinion. Smile

If I could go back in time, I'd have used a different name on my most popular store. The words are the same for the url but a different order on the store ID and banner. It hasn't stoped customer from finding my products. I do have a .com and all the social media platforms and some have the original name found in my Z url and some have my preferred. It's a mess but I'm still selling my products.

Having said all that I still wish I'd have used a different name. Laughing
Posted: Saturday, April 20, 2019 6:02:57 AM
LM Gildersleeve wrote:
Personally, I like the name YullaArt. Simply Drawing is kind of boring.

Just my opinion. Smile

Agreed. Plus, Yulla Art is much more inclusive than Simply Drawing.
Posted: Saturday, April 20, 2019 6:09:34 AM
Col's Creations wrote:
LM Gildersleeve wrote:
Personally, I like the name YullaArt. Simply Drawing is kind of boring.

Just my opinion. Smile

Agreed. Plus, Yulla Art is much more inclusive than Simply Drawing.


I like Yulla Art too! Simply Drawing is very broad, and could belong to anyone. Yulla Art is unique.
Posted: Saturday, April 20, 2019 11:22:30 PM
I also like YullaArt better than SimplyDrawing. When I first started I opened up a store that I later decided I wanted to change the name and found I couldn't do that without having a different URL. I have over 300 plus products in my store by then, and it took me a few weeks to redo them to post in the new store. Wish I had known there was no way to just transfer products from one store to another without having to repost and delete the old ones.
Posted: Sunday, April 28, 2019 5:10:12 PM
Wow, I didn't check responses.

Actually, my husband came up with a name SketchLocker. What do you think about that?

I want it to be just drawings, and I already have paintings in the main store (together with photography, it's kind of a mess, but I don't want to loose good traffic from sales).

Of course, drawings are art too, but the reason I don't like that name (Yulia Art) because I use it everywhere - on Etsy, somewhere else, don't even remember, and feel like I just lack imagination, using my name all the time. Smile

And thank you for your feedback. Roses Love

Posted: Monday, April 29, 2019 5:47:35 AM
yuliakazansky wrote:
Of course, drawings are art too, but the reason I don't like that name (Yulia Art) because I use it everywhere - on Etsy, somewhere else, don't even remember, and feel like I just lack imagination, using my name all the time. Smile


Keeping your web-presence consistent across stores, blogs & social media is a good thing IMO. It's "branding".
Posted: Monday, April 29, 2019 6:24:13 AM
Col's Creations wrote:
yuliakazansky wrote:
Of course, drawings are art too, but the reason I don't like that name (Yulia Art) because I use it everywhere - on Etsy, somewhere else, don't even remember, and feel like I just lack imagination, using my name all the time. Smile


Keeping your web-presence consistent across stores, blogs & social media is a good thing IMO. It's "branding".


THIS! Branding is really important if you want customers to recognize your work. The drawing, painting and photography can co-exist. Whatever sells the best, that's what you need to be making the most of. You can promote what ever medium you want to pursue the most but that branding is priceless.

Changing your brands' name is like starting from square one.

In the end you have to decide for yourself.

Just my opinion, SketchLocker has a kind of un-art-like sound to it. To close to Foot Locker where folks think of sweaty sneakers at the gym.
Posted: Monday, April 29, 2019 8:23:56 AM
Quote:
Just my opinion, SketchLocker has a kind of un-art-like sound to it. To close to Foot Locker where folks think of sweaty sneakers at the gym


OK, you convinced me. Don't like sweaty sneakers. Laughing It does sound like Foot Locker.

Quote:
Keeping your web-presence consistent across stores, blogs & social media is a good thing IMO. It's "branding".


Yes, I agree, and I use my art name Yulia Kazansky Art Studio everywhere where I sell art - originals and photography. Though I don't think anybody really knows me, I am not too consistent with style and subject. After 10 years of intense making art I understood that I am not a business person, I hate words "marketing", "promotion" and the idea of being locked in one narrow subject.
Posted: Monday, April 29, 2019 11:53:35 AM
yuliakazansky wrote:
Quote:
Just my opinion, SketchLocker has a kind of un-art-like sound to it. To close to Foot Locker where folks think of sweaty sneakers at the gym


OK, you convinced me. Don't like sweaty sneakers. Laughing It does sound like Foot Locker.

Quote:
Keeping your web-presence consistent across stores, blogs & social media is a good thing IMO. It's "branding".


Yes, I agree, and I use my art name Yulia Kazansky Art Studio everywhere where I sell art - originals and photography. Though I don't think anybody really knows me, I am not too consistent with style and subject. After 10 years of intense making art I understood that I am not a business person, I hate words "marketing", "promotion" and the idea of being locked in one narrow subject.


For example, you can look at us. As a joke, I used the Wermz for our icon. Everyone knows the Wermz, so now they are part of our Branding. We also haven't really picked up a commercial camera in a few years, but we'll always be RGebbiePhoto, wherever we go.

You could do Simply Drawing by YullaArt. Then you could branch that off, while keeping your branding. I would venture to guess some of our success comes from people familiar with our work.
Posted: Monday, April 29, 2019 12:51:31 PM
Quote:
For example, you can look at us. As a joke, I used the Wermz for our icon. Everyone knows the Wermz, so now they are part of our Branding.

I don't know what is Wermz. Shocked

Thank you for your advises.

Posted: Saturday, May 04, 2019 10:55:11 AM
yuliakazansky wrote:
Quote:
For example, you can look at us. As a joke, I used the Wermz for our icon. Everyone knows the Wermz, so now they are part of our Branding.

I don't know what is Wermz. Shocked

Thank you for your advises.



The clay figurines we use for our Company Icon. I use it here, in the forum. Those are Wermz Grin
Posted: Saturday, May 04, 2019 12:29:56 PM
I have to agree with the advice on branding.

I am another example... I have been known as Shellibean since my early days on Instagram in 2010. I wish I would have thought of something less goofy sounding but it was a nickname a close friend gave me and it stuck.

As I added new online venues I always use the name Shellibean and I use variations of the same avatar at every site... (except ebay, but it is a different animal and I don't sell my art there anyway).

I am not widely known but the people who do know me recognize me no matter where they see me online.

I like how unique your name is and that will help people remember you also. Smile
Posted: Thursday, May 09, 2019 7:40:23 PM
I agree about the branding and keeping it consistent. I use Wolf Moon in my title as Wolf Moon Art and Design.

Originally I started out as Wolf Moon Studio back in the early 2000s when I was working exclusively in ceramics. When I moved from the west coast USA to the east coast I put ceramics on the back burner and got more into photography, which has always been a passion of mine. I then went by Wolf Moon Photography and had a Facebook page by that name, although I wasn't selling any of my work.

When I started with Zazzle just over a year ago I was going to go with Wolf Moon Photography but wanted to make a website, and that domain was taken. I decided to change it to Wolf Moon Art and Design and will keep it that way. I like doing more than just photography, so that fits.

Instead of having more than one store, which I find confusing and time-consuming, I decided to have different categories within my store for Photography, Floral Creations (graphic design using my elements from my flower photos), Patterns and For Pets and Pet Lovers. Eventually, I will open another store somewhere down the line, as I've done a lot of drawing and painting in the past and would someday like to incorporate those older works of art, along with new ones, in my Zazzle endeavors, but right now I don't have the time.
Posted: Friday, May 10, 2019 5:54:35 PM
RGebbiePhoto wrote:
yuliakazansky wrote:
Quote:
For example, you can look at us. As a joke, I used the Wermz for our icon. Everyone knows the Wermz, so now they are part of our Branding.

I don't know what is Wermz. Shocked

Thank you for your advises.



The clay figurines we use for our Company Icon. I use it here, in the forum. Those are Wermz Grin


Aaaa, thank you for information. Idea

Shelli Fitzpatrick wrote:
I have to agree with the advice on branding.

I like how unique your name is and that will help people remember you also. Smile

Thank you Shelli, for me my name is very common (especially now it's very popular in Russia), but I agree it's kinda pretty (although there are too many vowels, but I think I am being too picky).


Karen Coffelt wrote:
I agree about the branding and keeping it consistent. I use Wolf Moon in my title as Wolf Moon Art and Design.
Instead of having more than one store, which I find confusing and time-consuming, I decided to have different categories within my store for Photography, Floral Creations (graphic design using my elements from my flower photos), Patterns and For Pets and Pet Lovers. Eventually, I will open another store somewhere down the line, as I've done a lot of drawing and painting in the past and would someday like to incorporate those older works of art, along with new ones, in my Zazzle endeavors, but right now I don't have the time.


Well, it is time consuming. Dunno... I actually went ahead and made 4 products with YuliaArt, and it's been more then 24 hours and my products are not visible yet, so I am starting to think... may be I should keep one store and promote it better. Grin

Well, anyway I enjoyed our little conversation, I think I talked more then I usually talk on forums. Smile

Best wishes to everybody. Love Roses

Posted: Saturday, May 11, 2019 4:48:06 AM
yuliakazansky wrote:


Well, it is time consuming. Dunno... I actually went ahead and made 4 products with YuliaArt, and it's been more then 24 hours and my products are not visible yet, so I am starting to think... may be I should keep one store and promote it better. Grin


The Zazzle indexer is probably overwhelmed. This happens occasionally. The products may not show on your public store however, they always seem to show in the marketplace under newest. No one visits our stores anyway... the marketplace is more important.

Smile
Posted: Monday, May 13, 2019 9:02:15 PM
LM Gildersleeve wrote:
yuliakazansky wrote:


Well, it is time consuming. Dunno... I actually went ahead and made 4 products with YuliaArt, and it's been more then 24 hours and my products are not visible yet, so I am starting to think... may be I should keep one store and promote it better. Grin


The Zazzle indexer is probably overwhelmed. This happens occasionally. The products may not show on your public store however, they always seem to show in the marketplace under newest. No one visits our stores anyway... the marketplace is more important.

Smile


Yes, this happens to me off and on, as well.
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