Question about Color-Grouped Products and Stats
Posted: Sunday, August 18, 2019 8:15:35 AM
Using this product as an example:
If someone lands on this clock, either thru an outside link or via the marketplace, it counts as a view for the green clock.
If they buy it as is, it counts as a sale for the green clock. If they go into the design tool and customize it by changing the border color, it counts as a sale for the green clock and would show the "c" in our stats because it was customized in some way. OK.

Now let's say they land on this green clock (counts as a view for the green version) and then click the swatches to see the pink and blue versions. Does that show in our stats as a view for the pink and blue versions as well since they are actually separate products in our stores and not just a customization? (*See Note below*)
And if they then buy say the blue version, does it show in our stats as a sale for the green product or the blue one? And if it shows as a sale for the green product, would it have the "c" in the stats because they used the Design Theme option to change it to blue?

I know these seem like overly-specific questions but I really like the design grouping feature - I love being able to show shoppers examples of how simply choosing a different color gives infinite options for mixing & matching to their own taste/color scheme - but am wondering how that reflects in our stats for judging what colors are getting the most attention.

*Note: I said "actually separate products in our stores and not just a customization" because if you click the other color choices the product Title on the page changes to whatever you named that version. But the URL in the address bar stays the same so it's not actually linking us to the the other product. So I'm not really sure what to make of that.
Posted: Sunday, August 18, 2019 9:01:09 AM
Col's Creations wrote:
Using this product as an example:
If someone lands on this clock, either thru an outside link or via the marketplace, it counts as a view for the green clock.
If they buy it as is, it counts as a sale for the green clock. If they go into the design tool and customize it by changing the border color, it counts as a sale for the green clock and would show the "c" in our stats because it was customized in some way. OK.


Changing the color doesn't count as a view for the other color, so I doubt the sale will be attributed to the changed color.

The other colors don't become invisible entirely, if the search includes a color the software will call up any of the other colors.

Here is a good demo how the group tool works:




And another on in the same group but a different color variation



As you see, you don't change to the other product, you just swap the design. Both belong to the same group of a translucent checker pattern. The collections are linked to the design, too. Click on the light sky blue and see the Djin collection appear, while the lining and canvas color remains the color of the white or yellow pair.

And here is the pair, that was entered into the djin collection.



·△·
Posted: Sunday, August 18, 2019 11:13:09 AM
vivendulies wrote:
As you see, you don't change to the other product, you just swap the design

In your example, you have 14 individual pairs of shoes all with their own URL & PID# but the Design Theme grouping has linked them all together somehow so the shopper can easily switch between color versions. If you open the link for say the "Baby Pink" pair and then choose another color, say "Yellow" from the Design Theme options - the design images, the product Title, the Description, and the PID# all change to reflect the yellow pair, while the URL and interesting enough, the Tags, do not change and still reflect the Pink pair. Because the PID# is changing, I question which product version is getting the sale credit.

In my clock example, the Pink one sold a while back. Because I know the person who bought it I know for a fact that she clicked on the link for the Pink version and then used the design tool to play around with border colors until hitting on one she liked and ordered. My stats show the Pink one as having sold, with the little "c" on it because it was customized.
Now my stats show that the Green version sold last night. There is no little "c" on it. So did they buy it as-is (Green) or did they switch to the Pink or Blue version via the Design Theme swatches? Or, did they click on the Pink or Blue version and then use the Design Theme swatches to switch to the Green version they ordered? I don't know. See what I mean? It could be either way. The fact that the PID# is changing but not the URL is a head-scratcher.

I love this feature and think it facilitates sales, I am just wondering how it is represented in our stats, for those who might want to analyze them and judge what colors are proving popular or not.
Posted: Sunday, August 18, 2019 12:49:18 PM
·▽·

You mistook link for color options. They're different color products all in one big group.

When you follow the link the PID changes not so if you switch the color. At least in my browser the PID stays the same.

...


Pink espadrilles PID: 256271143055104939


Changing the color option to yellow
pay attention to the address line and the lining color!


Changing to the sky blue option
and again pay attention to address field and lining


...


Yellow espadrilles PID: 256934267892324829


Changing the color to pink
pay attention to address field and lining


Changing to sky blue color option


...


Sky blue espadrilles link PID: 256344813551012115


Clicking yellow color option
pay attention to the address field and lining


Changing to the pink color option
and again pay attention to the address field and the lining


When you change the color option the design changes not the product page, which why the canvas color of the product interacts with the translucent checker.

  • Orange PID 256129661062586860
  • gray PID 256464754651842234
  • purple PID 256944901521373572
  • royal blue PID 256464933281519141
  • red PID 256453107666495216
  • green PID 256437412150550869
    etc...

    Grin





  • Posted: Monday, August 19, 2019 7:10:47 AM
    vivendulies wrote:
    ... and again pay attention to address field

    Yes, that's the URL, which as I said does not change when you click on a different color, but the product ID# (found at the bottom of each product page) DOES.
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