Do Targeted Themed Shops Work Better Than Shops With Many Themes?
BallisticArt
Posted: Wednesday, May 07, 2008 8:49:11 PM

Groups: Member

Joined: 9/23/2007
Posts: 25
For you Zazzlers who have both or either, do shops with a specific targeted theme work better saleswise than a shop with a lot of different kinds of designs?
spynbuy
Posted: Thursday, May 08, 2008 12:00:48 AM
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Joined: 3/1/2008
Posts: 254
More specific shops work great but shops to specific do not work....use a middle ground name for the shop.

Red Mustang = generic
60's Red Mustang gear = GOOD
1960's Red Mustang gear for over 40's = to specific
TamsTees
Posted: Friday, May 09, 2008 7:35:13 AM

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Joined: 4/11/2008
Posts: 133
I agree...
my shops focus either on a geographical region or on a specific product type
GerbilGoods
Posted: Friday, May 09, 2008 7:57:32 AM

Groups: Member

Joined: 5/3/2008
Posts: 223
There is a thread in another section with a topic like this one:
What Kind Of Store Do You Have? Specialty vs General
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