Seller Blog Post - April 23
ematson
Posted: Thursday, April 23, 2009 3:45:25 PM

Groups: Zazzle Admin, Zazzle Employee

Joined: 8/12/2005
Posts: 1,005
http://sellerblog.zazzle.com/2009/04/23/zazzles-commitment-to-sellers/

here's the text. the blog post is great as most of these highlights are linked.

-e.

Zazzle’s Commitment to Sellers
By zazzlemike
Zazzle’s Commitment to Sellers
Since yesterday morning, Zazzle HQ has been flooded with phone calls, emails, forum posts, blog posts, and tweets from our own Sellers and from the greater community inquiring about the Zazzle e-commerce platform – in particular, Zazzle’s Seller programs, policies and tools.

The concerned tone of many inquiries is understandable. We are living in uncertain times – the economy is in a deep recession, institutions we have trusted for years are now failing us, and many aspects of the future we planned for have been changed for the worse.

At Zazzle, we empathize with the struggles, risks, and rewards of creating a business that can sustain growth for long-term success. We take our responsibility as a business partner to heart and are passionate about investing in the tools, programs, and products that empower our community of Sellers to drive the rapid growth of independent businesses built on the Zazzle platform. Above all, Zazzle is passionate about earning and keeping the trust of our Sellers with program policies and practices that are aligned toward our mutual, long-term success.

Interested in Becoming a Zazzle Seller?
There has never been a better time to join the Zazzle Seller community and to start building your own business or, if you are already a valued member of our Seller community, to now double-down on your efforts and investment in the Zazzle platform. Here’s why…

IT’S FREE: Zazzle Doesn’t Charge You to Sell
Zazzle doesn’t charge its Sellers for any premium features or programs. We think that’s counterintuitive and counterproductive. Because each Seller contributes to the overall marketplace growth, everyone benefits from having more Sellers: customers enjoy more variety and Sellers have access to more customers. As such, we don’t believe in putting up any artificial barriers for you to join.

GET PAID: Zazzle Has the Best Earnings Program
Zazzle pays you top dollar to invest your valuable time in our platform and we respect your ongoing investment by not distinguishing between your Store and Marketplace sales. Grow your online earnings with Zazzle’s Seller Incentive Program features:

•Price and earnings control on all products:
Zazzle’s Name-Your-Royalty pricing system allows you to protect the value of your content, set earnings and the final sale price of each product, whether sold through your own Store or through the Zazzle Marketplace.
•Generous 15% referral fees paid on all referred sales:
Zazzle’s Associate Referral Program is a free program that allows you to earn referral fees on all sales you drive through qualified links – whether your own Store’s product or a third-party product from the Zazzle Marketplace. Choose from over 18 billion custom products and from premium, branded content.

•Significant Volume Bonus and helpful ProSeller Programs
The Zazzle Volume Bonus Program gives you the opportunity to earn as much as 32% of qualified sales (in addition to your product royalty) on sales through your Store or through the Zazzle Marketplace. Bonus tiers start at just $100. Sellers averaging just $100 in sales for 3 consecutive months qualify for Zazzle’s ProSeller Program – a program designed to help you accelerate your earnings growth even more.

•Earnings are subject to modest carve-outs in specific cases:
Managing a fast-growing marketplace with customers, partners, and Sellers is highly-complex and incurs significant costs for ongoing administration and improvement. Referred sales and royalty rates in excess of 20% are subject to modest earning carve-outs. Learn More
GET PAID MORE: Grow Your Zazzle Business FAST with New Tools
Over the last few years, we’ve been hard at work developing the best tools and features for you to rapidly develop, launch, and grow your online Zazzle Stores, absolutely FREE:

•Get your content on Zazzle, fast:
Drag-and-drop thousands of images directly into your account with Zazzle’s Bulk Image Uploader for Windows. Coming very soon: Zazzle’s new flash-based Bulk Uploader allows Macs and PCs to upload hundreds of images to your account at a time!

•Create Zazzle products quickly:
Use Zazzle’s Quick Product Create (QPC) tool to create up to 100 products simultaneously. Use QPC in conjunction with Zazzle templates to rapidly create great-looking products. Coming very soon: Sku / Style filtering allows you to control the available styles for your Store’s custom products!

•Control the look and feel of your Zazzle Store:
The Zazzle zBar reduces the size of the standard Zazzle header to provide you with more space to highlight your own Store branding. The Zazzle Create API allows you to pass custom content to Zazzle products from your own site. The Zazzle Store Builder allows for easily featuring your Zazzle Store products on an external website. Coming very soon: Zazzle’s Advanced Store Customization Public Beta will allow for highly-flexible Store skinning using CSS and custom HTML!

•Take advantage of Zazzle’s rapidly growing traffic:
Zazzle.com nearly tripled in traffic in the last 12 months and now has over 7.5 million unique visitors per month with no signs of slowing down (Compete.com is low, but is a good relative indicator of growth). Zazzle’s Google Base upload service streamlines the process of listing products in the Google search engine. Zazzle also recently launched a true localized website in the United Kingdom, optimizing the new domain implementation (www.zazzle.co.uk) to enable Sellers to reach an important market of brand new customers. Coming soon: More localized international sites, more new customers!

Zazzle’s Technology-Driven Innovation = Sustainable Growth for Sellers
Zazzle offers Sellers the unbeatable combination of management integrity, aggressive earnings programs, and sustainable long-term growth through technology-driven product and software innovation. In 2008, Zazzle launched four brand-new, industry-recognized product lines: Business Cards and Profile Cards, Custom Keds Shoes, Custom Skateboards, and real on-demand Custom Embroidery. (And coming very soon: Pet Apparel!) Our unique ability to strategically launch new, highly-marketable custom products provides our Sellers with new revenue opportunities and access to different and growing markets. Zazzle is recognized as a technology leader in the mass customization space and was named to Internet Retailer’s Hot 100 Best Retail Websites for 2009.

Zazzle’s Commitment to the Long-Term Success of our Sellers is Unwavering
If you’re already a Zazzle Seller, we hope you are as excited as we are for another successful year full of new features, tools, and custom products to help you grow your sales! If you are new to the Zazzle platform, welcome! You have found a great community of Sellers to join and there is no time like the present to start investing in a bright future with Zazzle as your partner.
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